SAS Institute, Inc.

Associate Visual Designer / Raleigh, NC / 2017 - 2019

 

Company overview

 

SAS Institute is an American multinational developer of analytics software based in Cary, North Carolina. SAS develops and markets a suite of analytics software that helps access, manage, analyze and report on data to aid in decision-making.

My role

As an Associate Visual Designer, my primary role and daily responsibilities centered on the SaaS desktop product interface for SAS Customer Intelligence 360 (Ci360). In addition to delivering interface specifications, I was responsible for designing the product’s thumbnail graphics and developing a cohesive UI icon family.

 

SAS Customer Intelligence (Ci360)

As the dedicated visual designer on the Ci360 team, I collaborated closely with UI designers and developers to translate concepts into visually compelling, brand-compliant UI screens.

 
 
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Vector thumbnail graphics

I developed a collection of vector-based graphics utilized as thumbnail tile images within the global SAS software UI. These visuals represent a range of chart types, assets, and objects integral to SAS’s product suite.

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Code Node.png
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Forecasting.png
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Gradient Boosting.png
Nueral Network.png
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The SAS brand team adopted the thumbnail designs and incorporated my work into campaigns and print collateral, as shown below.

SAS mobile BI style guide

I curated and compiled components for the Android SAS Mobile BI Style Guide, ensuring a comprehensive and up-to-date selection while enhancing its visual clarity and presentation.